Key Message The public often treats cigarettes, e-cigarettes, smoke-free alternatives, and nicotine as one single issue. But they are not the same. Smoking is uniquely harmful […]

Audience: Adult Vapers & Consumer Advocates Reading time: ~7 minutes  ·  Amplify on LinkedIn and X   You’ve probably seen it on a box. 3,500 puffs. […]

Audience: Regulators, Policymakers, Public Health Stakeholders Reading time: ~7 minutes  ·  Amplify on LinkedIn and X   Africa’s nicotine category is not ungoverned because regulators have […]

Audience: Regulators, B2B Partners, Consumers, African Market Focus Reading time: ~8 minutes  ·  Amplify on LinkedIn and X   Let’s get one thing out of the […]

Audience: Retailers, Distributors, Trade Partners Reading time: ~7 minutes  ·  Amplify on LinkedIn and X   If you are a retailer or distributor operating in Africa’s […]

South Africa is facing a growing challenge with illicit and counterfeit vape products, reflecting patterns already seen in the country’s large illegal tobacco market. Regulatory uncertainty, […]

On 4 May 2026, Argentina made history. After 15 years of prohibition, the country’s Ministry of Health published Resolution 549/2026 in the Official Gazette, formally ending […]

Cape Town 10s has never been just a sports event. It’s a cultural collision where rugby meets rhythm, padel meets parties, and competition meets connection. It’s […]

An insight from Mykola Kuzemko, Head of EU Operations from AIRSCREAM Group regarding media’s spin on nicotine alternatives. Mykola had raised the current issue at the […]