Disposable e-cigarettes are a revolution in helping millions of people quit smoking. Unfortunately, disposables are also the fastest moving consumer electronic device, with millions thrown away EVERY DAY as general waste.

The batteries in e-cigarettes are rechargeable and rated for hundreds of charges. Disposing them after a single use is extremely wasteful, particularly amid rising global demand for batteries. As electronic waste, ruptured batteries can also leak to pollute the soil or water sources. The demand for more batteries have also escalated mining for raw materials in poor countries in exploitative and terrible conditions.

As a global entity with a presence in over 50 countries worldwide, AIRSCREAM UK is committed to helping users quit smoking ethically while operating sustainably and responsibly.

Although some new e-cigarette designs are recyclable, there are no existing programmes to facilitate end-to-end recycling of such devices.