LONDON—AIRSCREAM UK has been awarded the: Red Dot Award: Product Design 2021 for the latest e-cigarette, bottle. by AirsPops.
The Annual Red Dot awards honour excellence in product from international business, whether aesthetically appealing, functional, smart or innovative, what the award-winning objects have in common is their outstanding design quality.
bottle. by AirsPops is an all-ready vape pod, with adjustable air flow system that provides good fit for both direct to lung and mouth to lung vaping preferences.
“bottle. by AirsPops is a definition of what is less often offers the most. It is mini in size but packs a powerful 1200mAH battery capacity, the largest in the market with a fast Type-C charging port to speed up charging process,” said Sam Ong, Co-Founder & CEO of AIRSCREAM UK.
bottle. by AirsPops is covered by high durable aluminium body with matte finish, and PCTG UV protected olive-green pod makes it a gorgeous and solid looking device.
It has refillable pod and easy to replace coil and with 510 drip tips for easy tip swapping. It supports up to 0.6/1.0 ohm to optimize greater flavour release. The product also comes with Child Proof features such as the auto-lock mode for maximum safety protection.
“Red Dot Product Design Award 2021 is our second product award in the short history of AIRSCREAM. And I am sure it will not be the last as winning has become part of AIRSCREAM's DNA!” said Sam.
"Using a quote from the Red Dot announcement letter, "Winning is the Beginning", our following tasks are to ensure that we can produce high-quality products worthy of our Red Dot Product Design Award.” Sam continued.
Professor Dr. Peter Zec the founder and CEO of Red Dot congratulates AIRSCREAM for the achievement.
“Never before in the more than 60-year history of our design competition have so many companies and design studios faced the professional judgment of our international jury as this year. Products from around 60 countries reached us, and their design quality and degree of innovation were evaluated in a process lasting several days.“ Professor Dr. Peter Zec said.
“The fact that AIRSCREAM has claimed your place in a strong field of participants speaks for the excellent quality of your product. Now turn this design success into a communication success as well. True to the maxim “Winning is the Beginning”, it is the ideal starting point for telling the success story of your product,” he said.
The Red Dot Jury comprises some 50 international experts. They test, discuss and evaluate each entry individually.
According to Alan Tseng, Product Manager of AIRSCREAM UK, the development of bottle. by AirsPops took 186 days. During this period, bottle. by AirsPops went through 31 iterations, including testing on different technologies, selection of the sets of atomizers, review of the consistency of vapor volume and quality check on the atomizing power, in order to ensure end-users are offered a simple, elegant and practical product.
Various powerful functions and fancy appearances were introduced in the vape market to attract consumer attention. However, consumers buy vape products for the vaping experience and this can be achieved through flavour and a device with practical design.
"AIRSCREAM wants to bring to the market products that are practical, and at the same time without compromising on quality or safety. We believe that by making the product simple yet maintain smooth flavour release, it will receive wider acceptance.” Alan said.
“As quoted by the distinguished art critic, John Ruskin, to banish imperfection is to destroy expression, to check exertion, to paralyze vitality. For bottle. by AirsPops, we used BACK to BASIC philosophy to develop the product and this could be seen in every aspect of it.”
“bottle. by AirsPops is not your typical pod, it stands out even from the most sophisticated decoration with unassuming minimalistic and contemporary design language,” Alan continued.
bottle. by AirsPops will be displayed alongside with other Red Dot winning products in the Red Dot Design Museum at the historical Design Zentrum Nordrhein Westfalen in Essen, Germany.